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“Post-holiday glow-up ✨”

@littlebruke · 1.1M followers

We have not measured this creator's own baseline yet, so we cannot say whether 8.3M views was a hit or an ordinary day for them. It needs 10+ posts in 180 days.

A woman transforms from a moss-covered, pale-eyed, sickly appearance to a fresh-faced, braided, and healthy-looking individual, using makeup and hair styling.

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8.3M
Views
2.1%
Engagement
90/100
Virality

Likes 170KComments 1.2KShares 8.6K

Why it worked

The dramatic visual transformation from a grotesque, horror-inspired look to a natural beauty is highly engaging and satisfying. The use of a trending audio adds to its shareability, and the 'reveal' aspect keeps viewers watching.

dramatic visual contrastsatisfying transformationengaging trending audioclear before and after
transformationmakeupspecial effects

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