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TikTokMusic

“Singing Cover “I Believe in My Soul” by Ray Charles 🥰 The ending wasn’t perfect, but I had to share it.”

@malya..official · 2.0M followers

×44its author's usual

This creator normally gets 517K views. This one got 23M. That gap — not the raw number — is what makes the format worth copying.

A young girl sings a soulful rendition of a song while her mother stands beside her, peeling an orange. The mother reacts with surprise and amusement to her daughter's singing, and the video ends with both of them smiling and laughing.

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23M
Views
9.9%
Engagement
90/100
Virality

Likes 2.2MComments 14KShares 68K

Why it worked

The video works due to the unexpected contrast between the daughter's powerful, dramatic singing and the mother's calm, everyday task, leading to a humorous and heartwarming interaction. The mother's genuine reaction of surprise and joy is highly relatable and engaging, making viewers want to see her response. The use of a popular song cover also helps with discoverability.

Authentic and relatable interaction between mother and daughterHumorous contrast between the singing and the mundane taskExpressive performance by the daughterGenuine reaction from the mother
entertainmenthumorfamily momentsmusic cover

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