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TikTokBeautyTutorial

TikTok video breakdown

@L’Oréal Paris #makeup #plumpambition

@orianasabatini · 2.9M followers

We have not measured this creator's own baseline yet, so we cannot say whether 18M views was a hit or an ordinary day for them. It needs 10+ posts in 180 days.

A woman demonstrates her everyday makeup routine using various L'Oréal Paris products, applying concealer, blush, mascara, lip liner, and lip gloss, all set to a trending audio track.

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18M
Views
0.9%
Engagement
75/100
Virality

Likes 173KComments 568Shares 1.4K

Why it worked

The video works because it's a quick, easy-to-follow makeup tutorial set to a popular audio, making it engaging and shareable. The use of popular products and the creator's natural beauty appeal to a broad audience interested in beauty routines.

Clear product demonstrationEngaging use of trending audioVisually appealing transformationConcise and easy to follow
beauty routinemakeup tutorialproduct demonstration

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