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“How about a 🌼 bagel?”

@jeshastevens · 3.3M followers

We have not measured this creator's own baseline yet, so we cannot say whether 72M views was a hit or an ordinary day for them. It needs 10+ posts in 180 days.

A woman demonstrates how to make sourdough bagels decorated with edible flowers and a homemade honeycomb cream cheese spread. She shows the entire process from dough preparation to baking and then assembling the bagel with the cream cheese.

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72M
Views
6.1%
Engagement
90/100
Virality

Likes 4.4MComments 17KShares 202K

Why it worked

The video combines visually appealing food with a clear, step-by-step tutorial, making it engaging and shareable. The unique edible flower decoration and homemade cream cheese add a gourmet touch, appealing to food enthusiasts and those looking for creative recipes. The trending audio enhances its discoverability.

Visually stunning food presentationClear and concise demonstration of a complex recipeEngaging personality of the creatorUnique and trending food concept (edible flowers, sourdough, homemade cream cheese)Good use of trending audio
recipebakingDIY foodhealthy eating

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