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β€œ6 eggs 6 ways SPICY edition πŸ”₯πŸ₯΅β€

@gracekellyanneats

We have not measured this creator's own baseline yet, so we cannot say whether 6.3M views was a hit or an ordinary day for them. It needs 10+ posts in 180 days.

A woman attempts to eat six hard-boiled egg halves, each topped with a different spicy ingredient, rating each combination as she goes.

Open original β†—
6.3M
Views
9.8%
Engagement
85/100
Virality

Likes 610KComments 1.8KShares 13K

Why it worked

The video works because it combines a popular food challenge format with the intrigue of spicy food and taste testing. The creator's genuine reactions to the spice are relatable and entertaining, encouraging viewers to watch until the end to see her final ratings and how she handles the heat.

Engaging and clear presentation of the challenge.Authentic reactions to the spicy food add entertainment value.Variety of spicy toppings keeps the content interesting.Clear ratings for each item provide a conclusive review.
food reviewtaste testchallenge

How to reproduce this format

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Step-by-step reproduction Β· target audience Β· adaptation.
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