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TikTokBeautyTutorial

TikTok video breakdown

Trying on our "Gel Press on Nails" available at ilysmnails.com 💅🏽 Handmade 3D Press on Nails - Shop now open #nails #nailart #beautyhacks #asmr #nailtutorial

@ilysmnails · 9.0M followers

We have not measured this creator's own baseline yet, so we cannot say whether 4.1M views was a hit or an ordinary day for them. It needs 10+ posts in 180 days.

This video demonstrates how to apply a unique gel design to press-on nails. It shows the application of black gel, sculpting it with a silicone tool, and then adding chrome powder for a metallic effect, culminating in a display of various finished press-on nail designs.

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4.1M
Views
1.2%
Engagement
85/100
Virality

Likes 51KComments 201Shares 1.2K

Why it worked

The video works because it's visually satisfying, showcasing a creative nail art process with clear steps and a beautiful end product. The ASMR-like sounds and close-up shots enhance engagement, while the trending audio makes it shareable. It appeals to a broad audience interested in beauty, DIY, and nail art.

Visually satisfying close-upsClear demonstration of a creative processShowcases product versatility and final lookUtilizes trending audio effectively
DIY tutorialsProduct demonstrationCreative art

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