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“Two months worth of PR packages means four days of unboxing.”

@darcymcqueenyyy · 2.3M followers

×39its author's usual

This creator normally gets 299K views. This one got 12M. That gap — not the raw number — is what makes the format worth copying.

A woman unboxes a massive pile of PR packages, showcasing various beauty products, fashion items, and accessories. She organizes the unboxing into a multi-day series and promises giveaways to her audience.

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12M
Views
9.7%
Engagement
85/100
Virality

Likes 1.1MComments 6.9KShares 15K

Why it worked

The video creates a sense of excitement and anticipation with the sheer volume of packages. The creator's enthusiastic reactions and clear presentation of each item, combined with the promise of giveaways, keeps viewers engaged. The multi-day series format encourages repeat viewership.

High volume of products creates excitement.Clear and enthusiastic presentation of each item.Interactive elements like giveaways engage the audience.Multi-day series encourages repeat viewership.Variety of products appeals to a broad audience.
UnboxingProduct ReviewsHaulsGiveaways

How to reproduce this format

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Step-by-step reproduction · target audience · adaptation.
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