TikTokPets
“This incredible contraption is called an easy-napper, but we just call it it a panini press here at the shelter.”
@strangercat.100 · 4.3M followers
We have not measured this creator's own baseline yet, so we cannot say whether 50M views was a hit or an ordinary day for them. It needs 10+ posts in 180 days.
A person demonstrates a 'panini press' for cats, which is a mesh carrier that folds to hold the cat securely. The video then cuts to a real panini press over a campfire, followed by a cat looking confused, implying the cat is being 'pressed'.
Open original ↗50M
Views
15.5%
Engagement
85/100
Virality
Likes 7.7MComments 25KShares 1.1M
Why it worked
The video works because it uses humor by anthropomorphizing a cat and associating a pet carrier with a panini press, creating a funny and unexpected juxtaposition. The use of a popular sound and the cat's deadpan expression enhance the comedic effect.
humorous conceptrelatable pet contenteffective use of trending audioclever visual storytelling
pet humorfunny animalsanimal welfare
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