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“Replying to @rampage3216 Here you go 👍🏻”
@dj_skilz · 130K followers
We have not measured this creator's own baseline yet, so we cannot say whether 15M views was a hit or an ordinary day for them. It needs 10+ posts in 180 days.
A DJ performs a scratch routine on a turntable with a custom vinyl record featuring numbers and letters. The DJ scratches specific numbers and letters in response to a comment on screen, creating a rhythmic and percussive sound.
Open original ↗15M
Views
6.0%
Engagement
80/100
Virality
Likes 880KComments 3.2KShares 2.5K
Why it worked
The video works because it's highly interactive and responsive to a user comment, making the audience feel engaged. The visual spectacle of the custom vinyl and the skilled scratching, combined with the rhythmic audio, is captivating. It taps into the niche interest of turntablism and DJ culture, appealing to enthusiasts and those curious about the craft. The 'reply to comment' format encourages further engagement and requests.
Highly engaging due to direct interaction with a comment.Visually unique with the custom vinyl and overhead shot.Showcases a specific skill in an entertaining way.Short and to the point, maintaining viewer attention.
demonstrationskill showcaseinteractive content
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