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“I'mma help you out real quick, bro, I'm gonna give you a little tip.”

@haddy_abdel · 1.8M followers

×22its author's usual

This creator normally gets 1.0M views. This one got 22M. That gap — not the raw number — is what makes the format worth copying.

A fitness coach approaches a young man performing bicep curls at the gym and offers advice on proper form, focusing on keeping elbows locked and emphasizing the pinky finger for better bicep engagement. He then encourages the teen for working out late during Ramadan.

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22M
Views
13.4%
Engagement
85/100
Virality

Likes 3.0MComments 9.0KShares 33K

Why it worked

The video works because it offers valuable, actionable advice in a real-world setting, appealing to gym-goers looking to improve their form. The interaction is positive and encouraging, making it relatable. The personal touch of asking about Ramadan adds a layer of authenticity and cultural connection, which can increase engagement and shareability.

Clear and concise instructionPositive and encouraging toneRelatable interaction between coach and traineeAuthentic gym environmentPersonal connection through cultural reference
fitness tipsmotivationcommunity interaction

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