“Web2 vs Web3”
We have not measured this creator's own baseline yet, so we cannot say whether 12M views was a hit or an ordinary day for them. It needs 10+ posts in 180 days.
Two women sit at a desk, pointing to a screen above them that displays a 'Web2' logo on the left and a 'Web3' logo on the right. Various Web2 applications appear on the left, and their Web3 counterparts appear on the right, with the women taking turns naming them.
Open original ↗12M
Views
5.1%
Engagement
85/100
Virality
Likes 606KComments 4.7KShares 38K
Why it worked
The video uses a clear visual comparison format that simplifies complex information (Web2 vs. Web3 applications) into easily digestible pairs. The rapid-fire presentation keeps viewers engaged, and the 'versus' format naturally sparks curiosity and discussion in the comments, boosting engagement and virality.
Clear visual comparisonConcise and informativeEngaging rapid-fire formatRelevant to a trending topic
educationcomparisonfuture trends
How to reproduce this format
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