“This is everything I ate at Jalan Alor Food Street in Malaysia.”

Name: This is everything I ate at Jalan Alor Food Street in Malaysia.
Uploaded: 2023-01-18T12:50:57+00:00
Channel: @biteswithlily
Description: The video showcases a woman's food journey through Jalan Alor Food Street in Malaysia, highlighting various street food items she tried, including spicy fried squid, BBQ minced pork, grilled prawn, deep-fried octopus leg, pork rib, mango sticky rice, and Thai milk tea.

@biteswithlily · 3.4M followers

×10its author's usual

This creator normally gets 996K views. This one got 10M. That gap — not the raw number — is what makes the format worth copying.

The video showcases a woman's food journey through Jalan Alor Food Street in Malaysia, highlighting various street food items she tried, including spicy fried squid, BBQ minced pork, grilled prawn, deep-fried octopus leg, pork rib, mango sticky rice, and Thai milk tea.

Open original ↗

10M

Views

10.2%

Engagement

90/100

Virality

Likes 1.0MComments 2.0KShares 23K

Why it worked

The video works because it taps into the universal appeal of food and travel. The creator's enthusiastic reactions, clear descriptions, and ratings for each dish make the experience relatable and engaging. The fast-paced editing and close-ups of delicious food create a strong visual appeal, while the 'everything I ate' format is a popular and easily digestible content style.

Engaging 'everything I ate' formatClear and enthusiastic descriptions of foodGood use of close-ups and reaction shotsVariety of food items showcasedClear pricing and ratings for each item

food reviewstravel vlogsstreet foodcultural experiences