“Big reveal today in Paris ! 👽”
We have not measured this creator's own baseline yet, so we cannot say whether 8.0M views was a hit or an ordinary day for them. It needs 10+ posts in 180 days.
A large billboard on the side of a building in Paris transforms from a flat image into a 3D animation of an alien character. The alien, wearing a blue puffer jacket with 'ALIEN' written on it, emerges from the billboard and looks around.
Open original ↗8.0M
Views
1.8%
Engagement
90/100
Virality
Likes 142KComments 434Shares 3.9K
Why it worked
The unexpected transformation of a seemingly static billboard into a dynamic 3D animation creates a strong sense of surprise and wonder, making viewers pause and rewatch. The high production quality and novelty of the digital art also contribute to its shareability.
High-quality 3D animationUnexpected visual effectUnique public art displayCaptivating and rewatchable
Digital ArtInnovationPublic Installations
How to reproduce this format
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