“Reply to @laporchia2 ✂️✂️ #longnails”
@nailsbyry_ · 648K followers
We have not measured this creator's own baseline yet, so we cannot say whether 72M views was a hit or an ordinary day for them. It needs 10+ posts in 180 days.
A person with extremely long, pink and glittery acrylic nails uses a nail clipper to dramatically shorten each nail, creating a satisfying ASMR sound with each clip. The video focuses on the visual and auditory experience of the nails being cut.
Open original ↗72M
Views
2.3%
Engagement
90/100
Virality
Likes 1.6MComments 7.2KShares 11K
Why it worked
The video works due to the shock value of the incredibly long nails, combined with the satisfying ASMR sound of them being clipped. The dramatic transformation from extremely long to short is visually engaging, and the repetitive action creates a hypnotic effect that encourages rewatches and shares. It taps into a niche interest in extreme beauty and ASMR.
High shock value due to extreme nail length.Satisfying ASMR sounds.Clear visual transformation.Simple, repeatable action.
ASMRTransformationExtreme Beauty
How to reproduce this format
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