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“This is zucchini katsu.”
We have not measured this creator's own baseline yet, so we cannot say whether 6.1M views was a hit or an ordinary day for them. It needs 10+ posts in 180 days.
A woman demonstrates how to make crispy zucchini katsu, from preparing the zucchini and batter to frying and serving with a homemade tonkatsu sauce and shredded cabbage.
Open original ↗6.1M
Views
9.6%
Engagement
85/100
Virality
Likes 582KComments 1.6KShares 36K
Why it worked
The video works because it presents a familiar dish (katsu) with an unexpected, healthy twist (zucchini), creating curiosity. The ASMR-like crunch at the beginning and end, combined with clear, step-by-step instructions, makes the recipe appealing and easy to follow. The 'last zucchini recipe, I swear!' adds a touch of humor and relatability.
Clear, concise instructions with text overlaysAppealing visuals of the food preparation and final productSatisfying ASMR sound effects (crunching)Relatable and engaging presenterUnique and healthy twist on a popular dish
recipeshealthy eatingcooking hacksvegan food
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