×21“The best AI tools for every task in 2026.”
@mavgpt · 1.2M followers
This creator normally gets 180K views. This one got 3.8M. That gap — not the raw number — is what makes the format worth copying.
A young man stands in front of a purple-lit background, pointing to different AI tools categorized as 'Bad,' 'Good,' and 'Great' for various tasks like writing, research, and content creation. He encourages viewers to follow and comment 'Tools' to receive his AI tools list.
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Why it worked
The video uses a popular 'Bad, Good, Great' comparison format, which is inherently engaging and creates curiosity. It offers quick, actionable recommendations for AI tools, tapping into the audience's desire for productivity hacks. The call to action to comment and follow for a 'full list' drives engagement and builds a community, leveraging Instagram's algorithmic preference for interactions.
How to reproduce this format
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