“My Favorite Skincare Routine”
@diybyshikha · 129K followers
×52its author's usual
This creator normally gets 14K views. This one got 720K. That gap — not the raw number — is what makes the format worth copying.
A woman demonstrates her skincare routine using various products, applying them to her face and showing the before and after effects of each step.
Open original ↗720K
Views
2.5%
Engagement
75/100
Virality
Likes 12KComments 6.2KShares —
Why it worked
The video works because it offers a clear, step-by-step demonstration of a skincare routine using affordable products, making it relatable and actionable for viewers. The use of a trending audio adds to its entertainment value and discoverability.
clear product demonstrationrelatable and affordable productsengaging visual presentationeffective use of trending audio
skincare routinesproduct reviewsbeauty tipsaffordable beauty
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