×140“SKIP "X" BUY " "”
@glo.wwithme17 · 19K followers
×140its author's usual
This creator normally gets 13K views. This one got 1.6M. That gap — not the raw number — is what makes the format worth copying.
The video presents a 'Skip or Buy' comparison of various skincare products, showing two products side-by-side with text overlays explaining why one should be skipped and the other bought, set to upbeat music.
Open original ↗1.6M
Views
0.8%
Engagement
85/100
Virality
Likes 13KComments 130Shares —
Why it worked
The video works because it offers quick, digestible product recommendations and warnings, leveraging a popular comparison format. The clear 'Skip' or 'Buy' labels provide immediate value and opinion, which is highly engaging for consumers looking for product guidance. The fast cuts and popular audio keep viewers' attention.
clear recommendationsconcise informationvisually appealing product displayrelatable consumer dilemma
product reviewsskincare tipsconsumer advice
How to reproduce this format
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