×398“Oily to combination skin? Skip this routine once you start, there's no going back!”
@maya.makesmagic · 16K followers
This creator normally gets 4.3K views. This one got 1.6M. That gap — not the raw number — is what makes the format worth copying.
This video showcases a six-step skincare routine for oily to combination skin, featuring various beauty products. Each product is displayed with a corresponding number and name, set against a floral background, with text overlays providing instructions and a brand watermark at the bottom.
Open original ↗Likes 13KComments 235Shares —
Why it worked
The video works because it provides a clear, step-by-step solution to a common skincare problem (oily/combination skin) with a promise of effectiveness and affordability. The listicle format makes it easy to consume, and the visual presentation of each product makes it practical for viewers to identify and potentially purchase them. The trending audio also helps with discoverability.
How to reproduce this format
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