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InstagramReal Estate

Real Estate Instagram video that did 2× its author's usual

Ta dificil mesmo, ou é só pra mim? 🧐 #corretor #humor (Todas as casas foram geradas por IA)

@thalescardoso.corretor · 9.3K followers

×2its author's usual

This creator normally gets 9.0K views. This one got 19K. That gap — not the raw number — is what makes the format worth copying.

A man in a car looks out the window with a surprised expression as a voiceover talks about looking at houses. The video then transitions to a series of AI-generated images of dilapidated, abandoned houses, implying these are the only houses he'll be able to afford in 2026.

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19K
Views
2.9%
Engagement
80/100
Virality

Likes 539Comments 17Shares

Why it worked

The video uses humor and a relatable, slightly pessimistic outlook on the housing market, which resonates with many viewers. The contrast between the initial expectation and the 'reality' presented through the AI-generated images creates a comedic and shareable moment. The trending audio adds to its appeal.

Relatable humor about a common struggle (housing affordability).Effective use of trending audio.Clear and concise text overlay.Strong visual contrast between expectation and reality.AI-generated images add a unique, slightly surreal touch.
humorrelatabilitysocial commentary

How to reproduce this format

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