Real Estate Instagram video that did 2× its author's usual
Ta dificil mesmo, ou é só pra mim? 🧐 #corretor #humor (Todas as casas foram geradas por IA)
@thalescardoso.corretor · 9.3K followers
This creator normally gets 9.0K views. This one got 19K. That gap — not the raw number — is what makes the format worth copying.
A man in a car looks out the window with a surprised expression as a voiceover talks about looking at houses. The video then transitions to a series of AI-generated images of dilapidated, abandoned houses, implying these are the only houses he'll be able to afford in 2026.
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Why it worked
The video uses humor and a relatable, slightly pessimistic outlook on the housing market, which resonates with many viewers. The contrast between the initial expectation and the 'reality' presented through the AI-generated images creates a comedic and shareable moment. The trending audio adds to its appeal.