×1Comedy Instagram video that did 1× its author's usual
de nada 👍👍👍
@gustavocruz.mg · 8.4K followers
This creator normally gets 63K views. This one got 44K. That gap — not the raw number — is what makes the format worth copying.
A young man, wearing a Brazil national football team jersey and a clear plastic poncho, collects political flyers from the ground and proceeds to throw them into a public trash can, expressing his disdain for the politicians featured on them.
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Why it worked
This video works because it taps into strong political sentiment, creating a sense of shared experience and validation for viewers who agree with the action. The act of discarding political flyers is a clear, decisive statement that resonates with a specific audience, leading to high engagement through agreement or disagreement. The casual, almost rebellious tone, combined with the relatable act of cleaning up perceived 'trash', makes it shareable.
How to reproduce this format
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