×3Comedy Instagram video that did 3× its author's usual
More often than not 🤣🤣🤣🤷🏾♂️ #watchingtv #tiktok #funny #relatable #explorereels
@jon.ross28 · 1.1K followers
This creator normally gets 3.2K views. This one got 10K. That gap — not the raw number — is what makes the format worth copying.
A man is shown lying on a couch, initially watching TV. He then turns over, pulls a blanket over himself, and starts watching TikToks on his phone instead, with the TV still playing in the background.
Open original ↗Likes 280Comments 6Shares —
Why it worked
The video is highly relatable to a broad audience who often find themselves distracted by short-form content even when other entertainment is available. The humorous and self-deprecating honesty resonates, creating a shared experience that encourages engagement through likes and comments from people who do the same thing.
How to reproduce this format
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