Skip to main content
×0
InstagramTechProduct demo

Tech Instagram video that did 0× its author's usual

@abdullo_nematov1 · 313K followers

×0its author's usual

This creator normally gets 82K views. This one got 18K. That gap — not the raw number — is what makes the format worth copying.

The video showcases an unboxing of a new smartphone, the Poco F9 Ultra, which is presented as a copycat of the unreleased iPhone 18. The creator highlights its features and design similarities to the rumored iPhone, then transitions to a talking head segment to promote a store and ask for engagement.

Open original ↗
18K
Views
1.9%
Engagement
75/100
Virality

Likes 333Comments 12Shares

Why it worked

The video leverages curiosity and controversy by presenting a 'copycat' of an unreleased, highly anticipated product (iPhone 18). The quick cuts and reveal of the Poco F9 Ultra, with its similar design, create a 'wow' factor. The creator's enthusiastic presentation and direct call to action for comments and subscriptions further drive engagement.

Engaging hook using an unreleased product's hypeClear product demonstration and feature highlightDirect call to action for engagement and salesGood use of on-screen text for key information
product reviewtech newsshopping guidebrand comparison

How to reproduce this format

🔒 Unlock the playbook
Step-by-step reproduction · target audience · adaptation.
Get started
Explore more