×3Auto Instagram video that did 3× its author's usual
When you skipped a few steps at drop-off… • • • • #automotive #dealership #service #behindthescenes
@mrsbossbarr · 28K followers
This creator normally gets 138K views. This one got 353K. That gap — not the raw number — is what makes the format worth copying.
A customer service representative at a car dealership receives a call from an agitated customer whose car has not been serviced. The customer had dropped off his car early in the morning without following proper drop-off procedures, leading to a misunderstanding. The representative explains the process and tries to resolve the issue.
Open original ↗Likes 17KComments 1.6KShares —
Why it worked
This video works because it taps into a relatable customer service frustration, creating a sense of shared experience for viewers who have dealt with similar situations. The dialogue is authentic and the customer's escalating frustration, contrasted with the representative's calm explanation, makes for engaging content. It also subtly educates viewers on proper dealership drop-off procedures.
How to reproduce this format
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