Comedy Instagram video that did 4× its author's usual
will forever miss being this person, New York changed me 💔#relatable #funny
@pashagrozdov · 494K followers
This creator normally gets 271K views. This one got 940K. That gap — not the raw number — is what makes the format worth copying.
A man acts out the stereotype of an early riser, showcasing various activities like waking up, admiring himself in the mirror, watching the sunrise, working out, playing tennis, and taking an afternoon nap, all while text overlays humorously describe his self-perception.
Open original ↗Likes 70KComments 464Shares —
Why it worked
The video works because it uses a relatable and humorous stereotype (early risers being overly proud) combined with a trending audio. The quick cuts and varied activities keep viewers engaged, and the self-deprecating humor in the caption adds another layer of relatability.
How to reproduce this format
More comedy hooks that worked
“Я: Хватит тратить деньги на всякую ерунду, надо экономить Я на следующий день:”×498126 its author's norm