Auto Instagram video that did 2× its author's usual
Тот самый последний штрих после мойки 🤌
@kuli.nec · 40K followers
This creator normally gets 38K views. This one got 83K. That gap — not the raw number — is what makes the format worth copying.
A man applies a tire shine product to his black BMW at a car wash, showcasing the before and after of the tires. The video then transitions to the car driving out of the car wash and pulling up to a gas station at night, highlighting its sleek appearance.
Open original ↗Likes 9.9KComments 58Shares —
Why it worked
The video effectively uses a before-and-after format to highlight the immediate visual improvement of the car's tires, appealing to car enthusiasts and those who appreciate cleanliness and aesthetics. The transition to the car driving at night adds a cool, aspirational vibe, making the viewer associate the product/service with a desirable outcome. The trending audio adds to its shareability.
How to reproduce this format
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“When you've already filled up and look back.”×12667 its author's norm