×8Art Instagram video that did 8× its author's usual
Drawing matcha ice cream with oil pastels 🍦 . . . #oilpastel #icecream #matcha #artprocess #drawing
@creatinggchaos · 301K followers
This creator normally gets 115K views. This one got 889K. That gap — not the raw number — is what makes the format worth copying.
This video shows a close-up, sped-up process of drawing matcha ice cream with oil pastels. The artist meticulously layers different shades of green, blue, and brown to create a realistic and textured ice cream cone, finishing with a pink background.
Open original ↗Likes 29KComments 29Shares —
Why it worked
The video works because it's visually satisfying and showcases a creative process from start to finish. The sped-up nature keeps viewers engaged, and the vibrant colors and detailed artwork are aesthetically pleasing. The use of a popular food item like matcha ice cream also broadens its appeal.
How to reproduce this format
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