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InstagramFashionDay in the life

Fashion Instagram video that did 0× its author's usual

My heaven😍

@saina_realestate · 198K followers

×0its author's usual

This creator normally gets 50K views. This one got 7.8K. That gap — not the raw number — is what makes the format worth copying.

The video provides a first-person perspective tour of the largest Hermès store in Europe, located in London, highlighting its vast size, numerous rooms, and extensive art collection.

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7.8K
Views
3.0%
Engagement
75/100
Virality

Likes 230Comments 6Shares

Why it worked

The video works by showcasing an exclusive, high-end location that many aspire to visit, creating aspirational content. The 'largest in Europe' claim adds curiosity and exclusivity, drawing viewers in. The smooth camera movement and clear voiceover make it easy to follow and visually appealing.

High-quality visuals of a luxurious and impressive locationClear and informative voiceoverAspirational content that appeals to a broad audience interested in luxury and travelSmooth camera movement enhances the viewing experience
luxury lifestyletravel experiencesarchitectural beautyshopping destinations

How to reproduce this format

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