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Education Instagram video that did 1× its author's usual

Can I get a business minor?😭 - - #university #college #engineering #collegeadvice

@juiceditup · 991K followers

×1its author's usual

This creator normally gets 670K views. This one got 302K. That gap — not the raw number — is what makes the format worth copying.

The video contrasts the stress levels of STEM majors with business majors in college. It shows a person comically stressed while studying STEM, then relaxed and enjoying life as a business major, using a cortisol level gauge overlay.

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302K
Views
4.5%
Engagement
85/100
Virality

Likes 14KComments 52Shares

Why it worked

It leverages relatable college experiences and common stereotypes about different majors, creating humor through exaggeration. The visual cortisol gauge provides a clear, easily understandable metric for comparison, making the content highly shareable among students.

Relatable content for college studentsClear visual contrast between the two scenariosHumorous and engaging deliveryEffective use of on-screen text and graphic overlay
college lifehumorstudent experiences

How to reproduce this format

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Step-by-step reproduction · target audience · adaptation.
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