Travel Instagram video that did 1× its author's usual
Our familia is counting on us to remember them 🎸 The cuento of the Coco-themed attraction coming to Disney California Adventure ✨ #D23 #Disneyland
@disneyparks · 3.5M followers
×1its author's usual
This creator normally gets 1.2M views. This one got 1.4M. That gap — not the raw number — is what makes the format worth copying.
The video teases a new Coco-themed attraction at Disney California Adventure, showing a guitar surrounded by marigold petals and colorful papel picado banners, with a voiceover narrating the story.
Open original ↗1.4M
Views
5.4%
Engagement
75/100
Virality
Likes 74KComments 150Shares —
Why it worked
It leverages nostalgia and anticipation for a beloved Disney Pixar movie, creating excitement for a new immersive experience. The vibrant visuals and narrative draw viewers in, making them want to visit.
Strong visual storytellingUses a beloved intellectual property (Coco)Builds anticipation effectivelyClear and engaging voiceover
EntertainmentTravel DestinationsCultural ExperiencesNew Attractions
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