×5InstagramComedy
Comedy Instagram video that did 5× its author's usual
GOT EM
@bluecoltsmascot · 981K followers
×5its author's usual
This creator normally gets 33K views. This one got 169K. That gap — not the raw number — is what makes the format worth copying.
The Indianapolis Colts mascot, Blue, pranks a man by serving him a pie and then smashing it in his face. The man initially appears focused on his work, unaware of the impending prank.
Open original ↗169K
Views
5.8%
Engagement
85/100
Virality
Likes 9.5KComments 294Shares —
Why it worked
The video works because it's a classic prank with a mascot, which adds an element of surprise and humor. The build-up of the mascot's actions and the man's unawareness creates anticipation, leading to a satisfying comedic payoff. The unexpected nature of the pie in the face is universally funny and easily shareable.
clear comedic timingrelatable prank scenarioengaging character (mascot)
humorpranksmascot antics
How to reproduce this format
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