×2Fitness Instagram video that did 2× its author's usual
my top 5 shoulder exercises for strength💪🏼 #lifting #shoulders #fitnesstip
@lucefit · 254K followers
This creator normally gets 43K views. This one got 87K. That gap — not the raw number — is what makes the format worth copying.
A fitness influencer demonstrates her top five shoulder exercises for strength, showcasing each exercise with on-screen text identifying it.
Open original ↗Likes 3.3KComments 22Shares —
Why it worked
This video works because it provides clear, actionable fitness advice in a concise, visually engaging format. The on-screen text makes it easy for viewers to follow along and understand each exercise. The use of trending audio keeps the content relevant and increases watch time, while the demonstration of proper form adds credibility. The listicle format is easily digestible and shareable.
How to reproduce this format
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