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InstagramPetsVoiceover + b-roll

Pets Instagram video that did 1× its author's usual

In my @strava era rn #meme #corgi #dog #hike #strava

@planet_plump · 44K followers

×1its author's usual

This creator normally gets 53K views. This one got 54K. That gap — not the raw number — is what makes the format worth copying.

A video showing a corgi's first 'hike' with an overlay of the Strava app tracking the walk. The video starts with the dog in a car, then transitions to an aerial view of the Strava map showing the walking route, interspersed with clips of the dog walking and drinking water.

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54K
Views
3.3%
Engagement
80/100
Virality

Likes 1.8KComments 7Shares

Why it worked

The video combines cute pet content with a relatable, humorous twist on 'hiking' for a small dog, enhanced by the popular Strava app overlay. The trending audio adds to its shareability and appeal to a broad audience, especially pet owners and fitness enthusiasts.

Relatable and humorous concept for pet owners.Effective use of trending audio.Clear and engaging visual storytelling.Good use of on-screen text for context.Creative integration of the Strava app.
Pet AdventuresHumorLifestyleFitness

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