Instagram video breakdown
the fastest roads on the calendar, treated accordingly by @elfynevans 😤
@redbullmotorsports · 4.4M followers
We have not measured this creator's own baseline yet, so we cannot say whether 897K views was a hit or an ordinary day for them. It needs 10+ posts in 180 days.
The video shows a first-person perspective from inside a rally car, focusing on the driver's feet operating the pedals. On-screen graphics display the car's speed and gear, along with a 'flatout counter' and a timer.
Open original ↗897K
Views
2.4%
Engagement
85/100
Virality
Likes 21KComments 51Shares —
Why it worked
This format works because it offers a unique, immersive perspective into high-stakes driving, appealing to car enthusiasts and those interested in extreme sports. The on-screen data adds a gamified element, allowing viewers to track performance metrics in real-time. The rapid footwork and engine sounds create an engaging and exciting experience, highlighting the skill and precision required.
Unique POV perspectiveEngaging on-screen data overlayHigh-energy action and soundHighlights driver skill
Behind the ScenesSkill DemonstrationImmersive ExperiencePerformance Metrics
How to reproduce this format
More auto hooks that worked
“I accidentally did this today, luckily the customer was cool about it…”×15262 its author's norm
Instagram breakdown×14210 its author's norm
“Convert your car from manual to auto ⚙️🔄 The ultimate solution for heavy traffic 🚦✨”×10168 its author's norm
“This customer was a headache even before this!!!”×8973 its author's normExplore more
@redbullmotorsports full creator report→
Own norm, reach & audience
Free UGC price calculator→
Fair price from real median views
Auto viral trends→
Top videos ranked by views
Food viral trends→
Top videos ranked by views
Travel viral trends→
Top videos ranked by views
Fashion viral trends→
Top videos ranked by views