Fashion Instagram video that did 1× its author's usual
Жаздың қызығын көріп жатырмыз… Бірақ қысты сағындық қой 😂
@dastanello · 638K followers
This creator normally gets 37K views. This one got 23K. That gap — not the raw number — is what makes the format worth copying.
A man dressed in a Peaky Blinders-style suit and flat cap poses on a snowy rooftop with city buildings in the background. The video alternates between black and white and color shots, showing him looking out, smoking, and reading a newspaper.
Open original ↗Likes 930Comments 221Shares —
Why it worked
The video works by tapping into the popular 'Peaky Blinders' aesthetic, which resonates with themes of sophistication, ambition, and a bygone era. The dramatic music, stylish wardrobe, and cinematic black and white shots create a strong mood and visual appeal, drawing viewers in with a sense of cool and aspirational lifestyle. The contrast between black and white and color adds visual interest and emphasizes the aesthetic.