×17“Unboxing the cutest PR from dot and key ☕”
@glo.wwithme17 · 19K followers
×17its author's usual
This creator normally gets 13K views. This one got 223K. That gap — not the raw number — is what makes the format worth copying.
The video features an unboxing of a Dot & Key Melting Lip Balm PR package, showcasing the product and its accessories, followed by a swatch of the lip balm on the back of a hand.
Open original ↗223K
Views
3.2%
Engagement
70/100
Virality
Likes 7.2KComments 66Shares —
Why it worked
The video works by leveraging the excitement of an unboxing, combined with the visual appeal of a new beauty product and a clear demonstration of its color, making it engaging for beauty enthusiasts and potential customers.
Clear product showcaseEngaging unboxing experienceVisual swatch of the productRelevant trending audio
Product ReviewUnboxingBeauty HaulProduct Demonstration
How to reproduce this format
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