×2Comedy Instagram video that did 2× its author's usual
My Bad
@daniel_pika4u · 100K followers
This creator normally gets 38K views. This one got 85K. That gap — not the raw number — is what makes the format worth copying.
A man pushes a shopping cart through a supermarket, pretending to collide with another person's cart. Each time he 'hits' the other cart, he apologizes profusely, only for the other person (who is holding the camera) to reveal they are playing a game on their phone, seemingly oblivious or unaffected by the 'collisions'.
Open original ↗Likes 1.4KComments 8Shares —
Why it worked
The humor comes from the escalating frustration of the man pushing the cart and the unexpected, deadpan reaction (or lack thereof) from the person filming, who is engrossed in a mobile game. The repeated 'collisions' and apologies create a comedic rhythm, and the reveal of the phone game adds a surprising twist that makes the viewer question what's real.
How to reproduce this format
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