×9Education Instagram video that did 9× its author's usual
True story - - #university #college #engineering #collegeadvice
@juiceditup · 991K followers
This creator normally gets 808K views. This one got 6.8M. That gap — not the raw number — is what makes the format worth copying.
The video shows a person graduating from university, throwing their cap in the air at night, followed by a scene of them walking on campus during the day, implying they are now pursuing a master's degree at the same university because they couldn't find a job after graduation.
Open original ↗Likes 453KComments 1.1KShares —
Why it worked
This video works because it taps into a relatable struggle for many recent graduates: the difficulty of finding a job and the subsequent decision to pursue further education. The use of a trending audio and a 'before and after' style visual transformation (night graduation vs. day on campus) enhances its emotional impact and shareability. The on-screen text clearly articulates the common dilemma, fostering a sense of community and shared experience among viewers.
How to reproduce this format
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