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InstagramComedy

“if you play padel this is exactly what I think of you and I am not even sorry in the slightest bit, it’s the universal truth”

@pashagrozdov · 494K followers

×1its author's usual

This creator normally gets 364K views. This one got 519K. That gap — not the raw number — is what makes the format worth copying.

A man in a luxury convertible humorously portrays the stereotype of someone who plays padel, showcasing a lavish lifestyle and a sense of superiority over those who play pickleball or tennis. The video features quick cuts between him driving, playing padel, and enjoying upscale Miami scenery.

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519K
Views
3.3%
Engagement
85/100
Virality

Likes 17KComments 203Shares —

Why it worked

The video works because it leverages relatable stereotypes within specific sports communities, using humor and a popular audio to create an engaging and shareable piece of content. The aspirational visuals of Miami and luxury cars also add to its appeal, making it a form of 'soft flexing' that resonates with a certain demographic.

Relatable humor based on stereotypesAspirational visuals (luxury car, scenic locations)Effective use of trending audioQuick cuts maintain engagement
humorlifestylesports commentary

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