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InstagramPetsVoiceover + b-roll

Pets Instagram video that did 1× its author's usual

I love him #meme #dog #dogsofinstagram #corgi

@planet_plump · 44K followers

×1its author's usual

This creator normally gets 53K views. This one got 65K. That gap — not the raw number — is what makes the format worth copying.

A man shares updates about his new puppy, a Corgi, using a dramatic movie voiceover. He shows the puppy being taken outside, carried, playing with toys, and riding in a car, with on-screen text providing humorous commentary on the puppy's behavior.

Open original ↗
65K
Views
4.7%
Engagement
85/100
Virality

Likes 3.0KComments 12Shares —

Why it worked

The humor derived from the contrast between the dramatic voiceover and the mundane, often mischievous, puppy behavior is highly entertaining and shareable. The relatable struggles of new pet ownership resonate with a broad audience, while the cute puppy ensures high engagement. The short, punchy updates keep viewers engaged.

humorous contrast between audio and visualsrelatable content for pet ownerscute animal appealshort and engaging clips
pet carehumordaily life

How to reproduce this format

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