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InstagramComedy

Comedy Instagram video that did 1× its author's usual

how it felt to go to the Queens market and get not one, not two, not three, but four Polish sausages and support a small Polish business I am such a good person! and such great value thank you to the small business. also lowkey how it felt that one time when I got stickers from a small business on еtsy in 2017 why did I do that 😂 that’s all for today love you all have a great weekend! ❤️ #relatable #funny #comedy #smallbusiness

@pashagrozdov · 494K followers

×1its author's usual

This creator normally gets 271K views. This one got 191K. That gap — not the raw number — is what makes the format worth copying.

A man humorously portrays the exaggerated feeling of self-importance and virtue when buying from a small business at an outdoor market. He interacts with a vendor and a friend, showcasing his purchase with a proud, almost smug demeanor.

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191K
Views
5.5%
Engagement
85/100
Virality

Likes 10KComments 158Shares

Why it worked

The video works because it taps into a relatable, slightly self-deprecating humor about the 'good feeling' of supporting small businesses. The exaggerated acting and on-screen text create a comedic effect that resonates with viewers who might feel similarly. The trending audio also enhances its shareability.

Relatable humorEngaging trending audioClear on-screen text for contextGood use of facial expressions and body language to convey comedy
HumorRelatabilitySmall Business Support

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