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InstagramBeautyTutorial

“Do gel-x extensions with me 💅🏻✨”

@cxh.nails · 42K followers

×6its author's usual

This creator normally gets 141K views. This one got 792K. That gap — not the raw number — is what makes the format worth copying.

The video demonstrates the step-by-step process of applying Gel-X nail extensions at home. It covers preparing the natural nails, fitting and etching the tips, applying bonder and primer, adhering the tips with extend gel, and finishing with a top coat and cuticle sealing.

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792K
Views
7.5%
Engagement
80/100
Virality

Likes 59KComments 34Shares —

Why it worked

This video works because it provides a clear, detailed, and satisfying tutorial for a popular beauty treatment. The ASMR elements (sounds of opening boxes, filing, applying products) enhance engagement, while the on-screen text makes the instructions easy to follow. The before-and-after transformation of the nails is visually appealing and aspirational for viewers interested in DIY beauty.

Clear step-by-step instructionsSatisfying ASMR soundsVisually appealing close-upsProduct integration is natural and informativeAddresses common questions (e.g., 'what tips I use')
DIY tutorialsBeauty hacksProduct demonstrationASMR

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