“Weekly skincare routine 🫧☀️🌈”
@glowroutinewithridhima · 98K followers
This creator normally gets 109K views. This one got 3.5M. That gap — not the raw number — is what makes the format worth copying.
A woman demonstrates her weekly skincare routine using natural ingredients like ice, milk, turmeric, rice flour, curd, aloe vera gel, and rose water. Each step is shown with on-screen text indicating the ingredient and purpose, culminating in a reveal of her glowing skin.
Open original ↗Likes 29KComments 88Shares —
Why it worked
The video works because it provides a clear, step-by-step tutorial for a natural skincare routine, appealing to viewers interested in DIY beauty. The use of popular, relatable ingredients makes it accessible, and the on-screen text guides the audience through each process. The upbeat background music adds to the engaging nature of the content, and the 'amazing results' at the end provide a satisfying conclusion and incentive to try the routine.