Finance Instagram video that did 22× its author's usual
Private Equity LOVES evicting people #privateequity #finance #blackrock
@clementetv_ · 76K followers
This creator normally gets 17K views. This one got 372K. That gap — not the raw number — is what makes the format worth copying.
A man in a vest and collared shirt dances on a porch, mimicking an exaggerated, uncaring reaction to an eviction notice, with text overlay humorously attributing the action to 'Blackrock when a single mother of 3 can't afford rent.'
Open original ↗Likes 212KComments 2.2KShares —
Why it worked
The video uses a popular dance trend and a relatable, albeit exaggerated, scenario to create a humorous and critical commentary on a current social issue. The irony of the dance combined with the serious topic of eviction creates a strong emotional response and encourages sharing.