×4“umas perguntas pra quem tá muito preocupado com o que tá acontecendo lá na figanistão e é de se preocupar mesmo, você tá preocupado com o que tá acontecendo aqui no Brasil?”
@anaelisast · 1.8M followers
This creator normally gets 326K views. This one got 1.3M. That gap — not the raw number — is what makes the format worth copying.
A woman speaks directly to the camera, questioning why people are concerned about events in Afghanistan but not similar issues in Brazil. She criticizes the lack of political engagement and highlights a proposed bill that would decriminalize racism in Brazil, linking it to misogyny.
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Why it worked
The video uses a direct address and a provocative question to immediately engage the viewer. It leverages current events (Afghanistan) to draw a parallel to local issues (Brazil), creating a sense of urgency and relevance. The use of a clip from a political speech adds credibility and evidence to her claims, while the passionate delivery fosters an emotional connection with the audience.