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InstagramBeautyTutorial

“Facial Oily skin Facial Dry skin”

@mansi.skin · 80K followers

×27its author's usual

This creator normally gets 80K views. This one got 2.1M. That gap — not the raw number — is what makes the format worth copying.

A woman demonstrates different DIY facial steps for oily and dry skin on each side of her face, using natural ingredients like ice, besan, rose water, milk, oatmeal, honey, sugar, multani mitti, and dahi, followed by moisturizers.

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2.1M
Views
0.7%
Engagement
85/100
Virality

Likes 14KComments 41Shares

Why it worked

This video works because it provides clear, actionable DIY beauty tips for two common skin types, making it highly relatable and shareable. The split-screen approach visually differentiates the treatments, enhancing clarity and engagement. The use of popular trending audio also boosts discoverability.

Clear visual demonstration for two different skin types simultaneously.Uses readily available natural ingredients for DIY solutions.Text overlays clearly explain each step and ingredient.Engaging trending audio.
Skincare TipsDIY BeautyProduct RecommendationsSkin Health

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