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InstagramGamingVoiceover + b-roll

“When I was a kid I idolized him. Hell, I wanted to be him.”

@maddzak · 628K followers

×16its author's usual

This creator normally gets 218K views. This one got 3.6M. That gap — not the raw number — is what makes the format worth copying.

The video shows a live UFC fight from a spectator's perspective, focusing on Conor McGregor. The audio features a voiceover about idolizing someone as a child and then realizing they weren't who you thought they were as you grew older, comparing it to Bruce Wayne and Batman.

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3.6M
Views
3.7%
Engagement
80/100
Virality

Likes 132KComments 885Shares

Why it worked

The relatable theme of childhood idolization leading to adult disappointment resonates with a broad audience. The use of a popular figure like Conor McGregor in a high-stakes setting (UFC fight) captures attention, while the emotional voiceover creates a strong narrative pull.

relatable narrativeengaging audiocaptivating visuals of a live event
personal reflectionsports commentaryrelatability

How to reproduce this format

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