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InstagramComedyDay in the life

“LEAVING”

@devinadiaries · 19K followers

×20its author's usual

This creator normally gets 12K views. This one got 243K. That gap — not the raw number — is what makes the format worth copying.

A young woman walks through an airport on a moving walkway with her luggage, smiling and waving, with text overlay indicating she is 'LEAVING'. She turns to face the camera briefly before continuing her journey.

Open original ↗
243K
Views
9.5%
Engagement
75/100
Virality

Likes 23KComments 12Shares

Why it worked

The video uses a popular, upbeat audio track to create a positive and aspirational mood, resonating with viewers who enjoy travel content. The simple, relatable scenario of leaving for a trip, combined with the creator's cheerful demeanor, evokes a sense of excitement and wanderlust. The text overlay clearly communicates the video's theme, making it easily digestible and shareable.

Relatable and aspirational content for travel enthusiastsUpbeat and positive mood created by the audio and creator's demeanorClear and concise text overlay for easy understandingSimple, easy-to-replicate format
travel inspirationlifestylepersonal journey

How to reproduce this format

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