×1InstagramComedy
Comedy Instagram video that did 1× its author's usual
How different countries see each other #Spain #Germany #WorldCup
@adamw · 12M followers
×1its author's usual
This creator normally gets 5.7M views. This one got 4.8M. That gap — not the raw number — is what makes the format worth copying.
Three men representing Spain and three men representing Germany ride escalators, first in their respective country's jerseys, then in exaggerated stereotypical costumes, with a referee making a VAR gesture at the end.
Open original ↗4.8M
Views
3.0%
Engagement
85/100
Virality
Likes 143KComments 1.7KShares —
Why it worked
The video uses humor based on cultural stereotypes and a popular sports context (World Cup), making it relatable and entertaining. The escalating absurdity of the costumes and the final referee 'VAR' joke add to its comedic appeal and shareability.
clear visual storytellinghumorous exaggerationrelatable cultural referencesgood use of trending audio
humorcultural commentarysports
How to reproduce this format
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