Beauty Instagram video that did 1× its author's usual
Needed an event ready glow up and wanted one place that could do it all. That’s how I found @imagestudiosseattlenorthgate It honestly feels like a full self care experience from the moment you walk in 💇♀️💅🏻🫧🧖🏻♀️ Got my brows & waxing done at @browandglowseattle Haircut at @lolishairlounge …Definitely check it out 🙌🏻 #seattle #women #selfcare #hairsalon #waxing
@i_u_shee · 13K followers
This creator normally gets 18K views. This one got 15K. That gap — not the raw number — is what makes the format worth copying.
A woman shares her experience getting ready for an event by visiting a beauty studio that offers multiple services under one roof. She gets her brows and waxing done, followed by a relaxing shampoo and haircut, showcasing the luxurious and welcoming environment of the studio.
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Why it worked
The video works by showcasing a convenient and luxurious beauty experience, appealing to viewers looking for similar services. The before-and-after shots, combined with the detailed description of each service, build trust and demonstrate the quality of the businesses. The personal touch and positive recommendations make it relatable and persuasive.